Home Christmas Nourish launches Christmas Campaigns for people in crisis

Nourish launches Christmas Campaigns for people in crisis

Nourish Christmas Campaign

Nourish Community Foodbank is reaching out to schools, individuals, businesses, places of worship and groups to support those who are destitute in our community this Christmas.

Dawn Stanford, Operations Manager at Nourish Community Foodbank explains the reason behind the campaign, “We have seen an increase in demand for our services of over 100% during the Covid-19 pandemic. We have been blown away by the financial gifts and food donations that we have received from the local community to support those in need. However, the sad reality is that numbers are rising week on week, and we are preparing to deal with a peak at Christmas where we may be delivering to around 150-200% more people than an average week pre-Covid 19.”

“Give £1 a day for the 12 days of Christmas”

This is a campaign that gives schoolchildren the chance to collect as a class or in their families and help a local child in crisis this Christmas. The children will be able to use a special Christmas tree card with baubles to collect their £1 coins and the Nourish team will pick up the donations from schools to purchase food items for children (around 44% of the people we support are children) this Christmas. See the Christmas Tree Card below…

Nourish Christmas Campaign

“Text FOOD £20 to 70085 to buy a Christmas Dinner for a family in crisis this Christmas”

This campaign is aimed at individuals, companies, places of worship and groups that want to support those in need at Christmas in their local community. Local businesses have already expressed an interest in using this as an ethical alternative to gifts at Christmas for clients and staff.

Dawn adds, “In previous years, Nourish has run The Reverse Advent Calendar Christmas Campaign, encouraging supporters to purchase a food item a day from our most wanted list, and drop them to us to package up for people in need. However, given the current restrictions, and to protect volunteers and supporters, we have made the decision not to have our usual pop-up shop. In addition, we have limited numbers of volunteers in our packing unit so we would struggle to process all the donations in time for Christmas.”

Nourish Christmas Campaign

According to a recent report, UK destitution rates will double by Christmas alongside a huge increase in demand for charity food parcels, as the nation sees the coronavirus job and income support schemes wind down. The Trussell Trust are predicting that a shocking 670,000 more people will be destitute by Christmas 2020*.

Dawn concludes, “In launching these two campaigns, which are easy to get involved in, we hope that they will capture the hearts of our community, to help those less fortunate this Christmas. Anyone interested in taking part can contact admin@nourishcommunityfoodbank.org.uk.” 

*Source: The Guardian 14 Sep 2020